Merge marketing the new way of communicating for Small and Medium sized Enterprises?

[Laura Martin]

Two different organisations using the same marketing and communications? ReachNL, a Dutch communications agency, introduces merge marketing to make international communication more accessible to Small and Medium Sized Enterprises (SME’s). ReachNL, a Dutch communications agency, helps foreign SME’s enter the Dutch market. The organisation introduces merge marketing, to make international communication more accessible to SME’s. ‘This way, companies which normally miss the budget for communications projects of this (international) kind, are able to participate. By applying merge marketing, you are able to communicate two messages of different companies at the same time. It’s preferable that the companies activities correspond without directly competing’, says Laura Koedam, founder of ReachNL. Especially companies in the creative industries have a high chance of success when participating in merge marketing projects. For example, a painter and a jewellery designer could be a good combination, with a great communications impact. The two creative profiles generate new artistic possibilities in the project. Well executed, the impact could be more significant than separate communication. ReachNL is a small and flexible communications agency. This way the company can offer variable services to SME’s. The objective is to always create communication with a high level of creativity. And assist SME’s penetrating the Dutch market. See for more information:
www.reachnl.com Or send an email to: [e-mail] The Spanish version of this press release was already picked up by Spain:
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